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It is safe to say that webinars are the number one marketing tool. Webinars are informative, engaging, and fun for both your attendees and you and are a great way to build trust and partnerships. It has also been proven to drive leads into your pipeline. Every business aspires to have a top-tier marketing tool that provides sufficient influence over its target market and iTeneri does just that. iTeneri allows you to host exciting discussions, while adding tremendous value to the visitor’s overall event experience. 
  1. Cost-effective and Easy
Webinars are conducted within a virtual space. No more worrying about a physical venue, equipment, or even your speaker canceling at the last minute. iTeneri takes the hassle out of planning and also reduces the cost by streamlining the entire process so you can promote your new products, highlight upcoming projects, bring in expert speakers to lead insightful discussions, and use the platform to virtually emphasize anything of value to your organization.
Webinars are the perfect way to build connections and gather leads as they can be done in real-time or even pre-recorded. Webinars fit into your target market’s busy schedule, it can be recorded, replayed, and re-used over and over again using our platform. 
  1. Engaging Platform
There is no better way to make your existing or new prospect feel connected on a personal level than to make your event entertaining. iTeneri’s webinar platform is a sure attention grabber. It includes an array of engaging and entertainment features such as live stream comments, and captions to cater to different guests (just to name a few) which will give your brand a hit above the rest, leaving a mark on your attendees.
  1. Broader audience 
Physical events are limited in terms of the number of audiences they can reach. This often results in a loss in sales and or exposure to your services. iTeneri’s virtual webinar platform can accommodate over 2000 guests locally and internationally. Our platform allows you to expand your audience and allow attendees to tune in from the comfort of their homes allowing you to build your client base.
  1. High-Quality Software
Hosting a webinar requires top webinar software with features and services that are interactive and will secure valuable leads. iTeneri has customizable pages, quick and easy registration, and system support/in-app chat. Webinars help in identifying actual customers and this software creates the perfect opportunity to get in touch and help you to close deals faster.
  1. Metric Tracking/Feedback Management
A must-have for your webinar is a feedback management system. The purpose of this is to determine how successful your webinar was and the areas you can improve on for future events. iTeneri’s metric system allows you to view the number of persons who tuned into the webinar, how many comments were made and it provides customizable polls to send to attendees for direct feedback on the overall event structure.
Webinars should be a pillar for your business in 2021 as you don’t want to miss out on new prospects. Webinars are a must-have if you want to make your assets grow- Hashtag #Success. For more information on how to UP your marketing strategy using iTeneri Get In Touch.

Hosting hybrid events requires careful planning and a ton of organization. It is important that both your physical and digital attendees are experiencing the same level of interaction, both should be entertained equally and should be involved one hundred percent (100%). For this to happen, you need to make sure that your technology and your content are flawless. Hybrid  Events content should be delivered in the most engaging way possible to ensure a smooth running of the event. These are the most important tips for hosting hybrid events:
  1. Decide the Type of Event
Decide what type of event you would like to put on. Establish the aim for your event and the best way to achieve them. Know who your target audiences are, what event will require participation, and which won’t. This will help you to put better plans in place so that your event can run smoothly.
  1.  Select a Venue
Once you’ve decided on the type of hybrid event you wish to hold, it will then be time to select a venue. Selecting a venue for your event is very important, to select a venue you will need to know the number of persons you plan on hosting for. If you plan on hosting a large-scale conference with a keynote stage and smaller seminars to run concurrently you will need a venue that has a main space with additional smaller rooms.
  1. Selecting your speakers 
The content that you offer will play a vital part in your hybrid event’s success. With that being said. Ensure that the speaker you are selecting for your event is vibrant and engaging, they should also be 100% comfortable with concurrently engaging with both physical and digital audiences.
  1. Ensure you have access to fast Internet
A very strong wifi signal needs to be accessible in the physical venue for attendees and exhibitors to run video calls and browse the platform. If possible, have more than one carrier available at the location.
  1. Always Check Production(mics, camera, etc)
Production is a broad term that refers to the process of combining technical elements (audio, video, lighting, staging, etc.) Depending on the type of event you will be hosting, your production elements can vary. Once you have decided if your speakers will be joining from home or filmed on stage, this will give you an idea of the level of equipment that will be required and feasible.
There should be at least three or four cameras shooting from different angles. This will allow the remote participants to feel as close to the experience as one possibly can be. The dynamic switching between shots will help keep viewers engaged. Always remember that timing is everything!
  1.  Always give online audience content and keep them engaged!
Your content is the most important thing during a hybrid event than during an onsite event. It is much more difficult to keep virtual attendees engaged in front of a computer screen. To keep content engaging, make sure that it will translate well over video. Incorporate live polls or Q&A to keep virtual attendees involved. And make sure that the sessions are a reasonable length.
  1.   Keep audience interaction to a schedule
Decide on the length of each session and stick with it! Will your sessions be an hour?  A half-hour? 15 minutes? Your aim should be to strike a balance in your session lengths. Each session should be long enough that all the information prepared can be shared, but they should also be concise enough that virtual attendees remain focused and engaged.
  1. Rehearse, Rehearse, Rehearse!!
After planning and setting up. Practice! As the old saying goes practice makes perfect. Take the extra time to make sure your speakers are comfortable with being live-streamed. Speakers should spend the extra time to privately practice presenting the first few slides to the room. Each participant should ensure they are clear about where the cameras are located and ideal positioning on the stage, including camera black spots to avoid.
The success of Hybrid Events is highly reliant on technical execution. For this reason, we recommend always using professional services. The iTeneri Support Team is constantly praised for our support throughout the planning and execution process. We help to convert our clients’ ideas into an executable format and work with everyone involved to ensure they are comfortable with their roles on the day of the event.